2020 Annual Impact Report
2020 ANNUAL IMPACT REPORT
See What Your Contribution and Participation Has Done For Our Community
Thank you:
A Message From Randy Spivey And Brian Gray
Whether you’ve contributed as a donor, sponsor, client, patron, performer, volunteer, stagehand, or any other way–you made the 2018-2019 year an extraordinary one for the Carolina Theatre. Because of you, our community’s independent, historic, nonprofit performing arts center is stable and thriving, forward-looking, and profoundly impactful, and we can’t thank you enough. Whether you’ve contributed as a donor, sponsor, client, patron, performer, volunteer, stagehand, or any other way–you made the 2018-2019 year an extraordinary one for the Carolina Theatre. Because of you, our community’s independent, historic, nonprofit performing arts center is stable and thriving, forward-looking, and profoundly impactful, and we can’t thank you enough.
Your generosity has allowed the Carolina Theatre to operate with zero debt while expanding its reach, services, and capabilities. At 92-years-old, our historic building has seen extensive renovations that were funded by donors to the Setting the Stage capital campaign. All of this, plus the backing of an engaged and enthusiastic staff and Board of Directors, puts the Carolina atop a solid foundation, ready to grow alongside a vibrant City.
The impact of our beloved Theatre extends well beyond its gilded architecture and majestic stages. It reaches from downtown Greensboro to homes, schools, and businesses throughout the region. In addition to the hundreds of world-class performances and events that we host each year, the Carolina is a frequent destination for school field trips, welcoming schools from not only Guilford County but also the eight counties that border it.
As we enter the decade of the 2020s, our Board of Directors is beginning a new strategic planning process. Our goal is to ensure that our audience is a mirror image of our community and that every resident in our region has meaningful opportunities to enjoy a lifetime of making memories at the Carolina. We can do this only because of people like you. You give us confidence, for we know that we have the support of an enthusiastic community who loves this Theatre as much as we do.
Thank you again for believing in the Carolina. Together we’ve created an exquisitely appointed historic Theatre that is ready to continue making magic and memories for generations to come.
On behalf of a grateful Carolina Theatre, we are, very truly yours,
Randy F. Spivey
Chairman, Board of Directors
Brian V. Gray
Executive Director
2019-2020 Impact Events
351
Total Events
91,254
Total Attendance
30,000
Attendance By
Children & Youth
EVENTS BY THE NUMBERS
Public Events By Producer

Events By Type

FINANCIALS
Expenses

$1,562,227 Total Operating
Expense – Fiscal Year
Revenue

$1,419,815.49 Total Operating Revenue*
Fiscal Year 2018-2019
*Does not include restricted capital campaign funds.
2019-2020 Board of Directors
Robert M. Peddrick
Chair
Randy F. Spivey
Chair-Elect
Jessica Mashburn
Vice-Chair
David Taylor
Vice-Chair
Toby Williams
Vice-Chair
Altina Layman
Secretary
Jim Everhart
Treasurer
Mary Ellen Boelhower
Christopher A. Brown
Charlie Brummitt
M. Taylor Butler
Dawn S. Chaney
Eric Dutton
Carolyn Green
Paul Mengert
Scott Michaels
Claudia Murphy
Jeff Oleynik
Eleanor Schaffner-Mosh
Jan Smith
Irish Spencer
Bob Thurston
Don Vaughan
Jocelyn Bozivich
Ashley Cone
Ward Robinson
Jace Strandberg
Betty Cone
Honorary Chair
Desmond Sheridan
Counsel At-Large
Carolina Theatre Administrative Staff
Brian V. Gray
Executive Director
Sandra Funk
Volunteer Coordinator
David Bell
Production Manager
Gigi Galdo
Marketing Assistant
Amanda Loflin
Talent Buyer
Martin Campbell
Technical Director
Debbie Hynes
Events Manager
Rachelle Walsh
Box Office Manager
Spencer B. Conover
Director of Development
Meagan Kopp
Director of Marketing
HEAR FROM MEMBERS OF OUR COMMUNITY

BETH MANELLA, Volunteer
“The Carolina is a cornerstone of our downtown arts district—Greensboro would not be the same without it. As a young professional, helping out at the Carolina is a major highlight in my busy life!”
ROZALYNN FULTON, Executive Director, Community Theatre of Greensboro
“Because donors and sponsors help make the Carolina Theatre available and accessible to the Community Theatre of Greensboro, we’re able to stage productions such as the Wizard of Oz and give kids, youth, and adults the magical experience of performing on this historic stage—it’s like our own taste of Broadway!”


ABIGAIL DOWD, Greensboro-based singer/songwriter
“The Crown is a gem! The professional support from the staff, the excellent sound technician, and the intimacy and comfort of the venue for both performers and audience made our album release show magical on many levels!”
HISTORIC PRESERVATION

756
Labor Hours
logged by Carolina Theatre staff & contractors on preservation of historic plasterwork
More than
2,080
square feet
of architecturally significant plasterwork preserved, repaired, or replaced.
Façade Inspection
Thanks to donors on the Setting the Stage capital campaign, an inspection of the 92-year-old terra-cotta façade has been completed. This inspection assessed the structural integrity and restoration needs of the 92-year old terra-cotta façade, identifying specific work that must be done in coming years. Façade restoration and preservation is an ongoing, major need to ensure the iconic façade stands strong for another century.


History Preserved
Carolina Theatre’s documents, photos, and other historical items moved to the archives at UNC-Greensboro.
THANK YOU TO OUR DONORS & SPONSORS
As a 501(c)3 independent, non-profit establishment, we are supported by countless individuals and organizations in the community. See the full list of those who have participated in our Capital Campaign, Full House Annual Fund, or as a Corporate Sponsor over the past year.

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Discover the Five Benefits of Supporting the Carolina Theatre
Download this guide and learn how supporting this historic venue makes a difference in the lives of those in our community.